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A bit about me

I’m a Creative & Content Strategist based in Charlotte, NC — yep, Charlotte in Charlotte! With 9+ years of experience across copywriting, content creation, social strategy, and brand identity, I help brands find and express their voice through storytelling that feels both authentic and elevated.

 

My career has covered everything from fast-moving startups to world-recognized global brands. I’ve shaped Hilton’s TikTok narrative, crafted emails for snack brands, and supported social-first creative at live events. No matter the project, I love getting to know a brand’s world and bringing it to life through authentic, purposeful storytelling and creative that connects with people.

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©2019 by Charlotte Williams. Proudly created with Wix.com

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