Paris312

At Paris312, a Parisian-inspired party goods startup, I helped shape the brand across marketing, content, retail, and events. I brought our French-inspired aesthetic to life through photo shoots, merchandising displays, and social storytelling, managed the social calendar, organized seasonal campaigns, and wrote SEO, PPC, and campaign copy. I also partnered with bloggers and sponsors, represented the brand at the NY NOW trade show, and supported creative direction for a balloon delivery commercial — from location scouting to on-set production.